top of page

Our Story

Urra’s Nursery was founded by Raul Urra Sr. and his wife, Magaly Urra, more than four decades ago. What began as a small nursery in South Florida in the late 1970s was officially incorporated in 1983, marking the beginning of a family business built on hard work, dedication, and a shared love for plants.

Through the years, the values they established have remained at the heart of everything we do. Raul Urra Jr. and son, Raul T. Urra along with their dedicated team and Director, Sara Ramos, have helped the business continue to grow. From our family to yours — expect honest value, exceptional plants, and service rooted in decades of experience.

​

IMG_7340.jpg

​​​

​Having now over 50+ acres in South Florida proudly producing a diverse selection of trees, landscape, and ornamental plants to meet the needs of garden centers, landscape professionals, and customers alike.

Our team has always delivered attentive, friendly service. By focusing on the unique needs of each client. ​Whether you’re a first‑time buyer or seasoned landscaper, you can expect nothing short of exceptional care and respect from us.

​

 

​​

Our vision is to continue growing as a family-owned nursery while staying true to the values that have guided us from the beginning. We strive to provide our customers with quality, well-grown plants, dependable service, and honest value.

​

As we move forward into the next generation, we are committed to building lasting relationships with our customers, continually improving what we offer, and maintaining the standards that have been passed down through our family. We look forward to growing alongside our customers, our team, and our community while preserving the family values and dedication that have made Urra’s Nursery what it is today.

​​

Our Vision 

How We Serve You

SEMI-TRUCK DELIVERY

Certified in Texas and Louisiana, we proudly deliver plants to your facility or job site — and we also provide partial‑load transport for nearby nurseries.

bottom of page